Alt text at catalog scale
Alt text for your whole catalog.
AltTextEngine reads your product feed and writes accurate descriptions in 130+ languages, readable to screen readers, search engines and AI assistants. Audit-ready.
Reserve $49/mo early-bird pricing, up to 10,000 images, before we open. No sales call.
Scan a product image
Example images and feed data
cascadia-w-042.jpgalt="shoe"
alt="Ridgeline Cascadia women's trail running shoe in slate blue with an orange outsole trim, side view"
Read from your catalog row: Ridgeline, Cascadia women's trail running shoe, variant slate blue, side view. A one-image tool sees a shoe; the feed knows which one.
What an auditor checks first.
Not the contrast ratio. Not the keyboard traps. The first line on the checklist is the images.
Non-text content is checkpoint one
WCAG 1.1.1: every meaningful image needs a text alternative. It is the first thing an EAA audit checks (EN 301 549).
The EAA covers e-commerce
In force for e-commerce since June 28, 2025. Sell to EU customers and your product pages are in scope, wherever your company sits.
Filenames and one-word alts fail
alt="IMG_2041.jpg" is what a screen reader reads aloud, and what an audit flags. So is alt="shoe" on 400 shoes.
It is arithmetic, not panic
Enforcement is complaint-driven and ramping, not exploding. But a whole catalog is weeks of work by hand, so the time to fix it is before a letter arrives.
Built for a catalog, not one image.
Plenty of tools write bulk alt text. Fewer read your product feed so the line names the real variant, and fewer still hand you the per-image evidence log an EAA complaint asks for. AltTextEngine does both.
Catalog scale5,000 images or 50,000
Point it at your feed and it scans everything: every product, variant, and angle. Not a paste-one-image toy.
Reads your product datatitle / brand / variant / angle
It writes "trail runner, slate blue, side view" because your feed says so. A vision model alone sees a shoe; your catalog knows which one.
Writes back to your storeShopify / WooCommerce / BigCommerce / CSV
Connects to the platforms stores run on, or takes a feed export and hands back the file with the alt column filled.
Audit report outper-image evidence log
Every image: what was there, what was written, and against which criterion. The document you hand an auditor.
Decorative images handledalt=""
Purely decorative images get the empty alt they should have, so screen readers skip them. Getting this wrong is also a fail.
Works with your stack.
One-off generators make you copy and paste. AltTextEngine installs into the tools you already run and keeps alt text flowing, automatically.
E-commerce pluginsShopify · WooCommerce · BigCommerce
One-click install. Auto-fixes your back catalog, covers every new upload, and reads your product data so the alt text names the actual variant and angle, then writes it back to the listing.
WordPress pluginwp-admin
Auto-generate alt text for every new image in the media library, and bulk-fix the whole existing library in one pass.
Developer APIREST · for your engineer
Generate alt text for any image from your own code. Batch a CSV, a Dropbox folder, or your CDN, and write SEO-ready descriptions straight into your app.
MCP toolsfor Claude & agents
An MCP server your AI agents call directly: point Claude at a catalog and let it describe, review, and fix alt text in your own workflow. Most tools stop at a browser extension.
AutomationsZapier · Make · webhooks
Pre-built connectors so a new product image triggers a description with no human in the loop. Wire it into whatever you already run.
The price line.
$49 / month, up to 10,000 images
Early-bird rate · reserve it before we open
- Whole-catalog scan, alt text for every product image
- Write-back to Shopify, WooCommerce, BigCommerce or CSV
- Monthly re-scan: new products get covered automatically
- The per-image audit evidence report, exportable
Lock in $49/mo before we open.
Reserve the $49/mo early-bird rate, up to 10,000 images, and your catalog goes through in list order the day we open. Fixing a whole catalog by hand is weeks of work once a complaint arrives, so the cheap time to reserve is now, not after the letter.
Asked at the desk.
You connect your store or upload your product feed. It reads each image alongside its catalog row (title, brand, variant, angle), which is why it writes "slate blue, side view" instead of "a shoe". Your feed is used only for your alt text and report.
Yes, when it is accurate and specific. WCAG judges the text alternative, not who wrote it. Every line is grounded in your feed, not a blind vision guess, and editable before it writes back, so a human stays accountable.
If you sell to EU customers, yes, since June 28, 2025. Enforcement is complaint-driven and microenterprises under 10 staff are exempt on the services side. Nobody is fined tomorrow, but a catalog takes weeks to fix by hand, so the time to fix it is before a letter arrives.
Reserve the $49/mo early-bird rate (up to 10,000 images) and you are first when AltTextEngine opens, before the price goes up. No sales call, and we only email you about this.